Musk offers bittersweet glimpse into what might have been
Tesla could still be a contender. But only if its CEO faces a few home truths and reprioritises
Fisker is the eponymous California-headquartered US EV pure play start-up founded and led by Danish automotive designer and entrepreneur Henrik Fisker. Formerly of BMW, Ford, and Aston Martin, this is Fisker's second go at creating his own EV maker, after his first effort slipped into bankruptcy in 2013
California start-up goes into three more markets
Californian start-up is the latest to incorporate NACS
The US EV pure play trumpets the profitability of its Ocean launch and promises two new sub-$40,000 models
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